Onitsuka Tiger

Clear Acrylic Shoebox

Sports brands such as Onitsuka Tiger have to work hard to compete with more established brands in today's crowded marketplace.

Solve was briefed to develop and produce a batch of 30 on-shelf displays. The design is based on the distinctive OT shoebox.

The clear acrylic fabrication gives a combination of good product visibility and some much needed structure and presence on the shelf.